BBVA Cards, an API to leverage information from customers
Improve online payment methods, user registration experience, marketing strategies and customer knowledge. These are just only four ways to leverage the information that can be extracted with the BBVA Cards API.
One of the challenges of BBVA's APIs open platform is "to make life easier both for the developer and the business manager". And this is achieved through integrating financial APIs into solutions of different business sectors, stresses Martín Eizaga, Open Platform product owner at BBVA Spain.
Security is one of the premises of the BBVA Open APIs team. Eizaga emphasizes the process followed in integrating the BBVA Cards API: "End users will always have to enter their online banking credentials to give the developer access". Besides, BBVA remains the one that manages and stores those credentials.
There is a second security factor that implies that an SMS is sent to the end customer's cell phone to authorize this operation. This authorization is not indefinite, but has a validity period and specific permissions are assigned.
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