Gantt charts, SWOT analysis, personas, empathy maps, focus groups, scope canvas… the documentation UX professionals deliver to their customers sometimes becomes an end in itself, rather than a means to achieve a better product for the user
Incorporating solutions, tools and features that harness data analysis is becoming a must for innovative businesses. In this article we examine four of the many ideas that are in the market right now.
An API is an open door. In which to enter and what to find? Formally an API is a precise specification on how a software module communicates with another. Returning to the simile of the door, it is, for example, Twitter ringing Google's bell to ask for our data and thus avoiding having to fill out forms again.
Cellphones are increasingly being used to make financial transactions. It is estimated that by 2019 the total value of the mobile payments made worldwide will exceed one thousand billion dollars. Coupled with the growth of mobile banking, the smartphone is set to become the most important bank branch ever.